PEMRA bans ads featuring Indian celebrities

ISLAMABAD : Following the increasing disturbance in India and Pakistan ties due to occupied Kashmir issue, Pakistan Electronic Media Regulatory Authority (PEMRA) has banned all the commercials produced in India and featuring Indian celebrities.

The notice issued by PEMRA stated, “Appearance of Indian characters on Pakistani TV screens aggravates miseries of Pakistanis who are perturbed over Indian atrocities on Kashmiri brethren.”

The official document also stated that the ban on airing Indian advertisements would remain in the domain till the time that all such advertisements are replaced by the those produced in Pakistan, carrying Pakistani talent and actors, also which are approved by PEMRA through Pakistan Advertisers Society (PAS).